AMAZON TO OPEN CLOTHING STORE WHERE ALGORITHMS SUGGEST ITEMS TO TRY ON

-

 Amazon is opening its first ever clothing store where algorithms will suggest items for shoppers to try on.

The online retailing giant’s 30,000 sq ft Amazon Style store is set to open near Los Angeles later this year as the company pushes its fashion business.

All of the items for sale appear on racks and customers scan a code using the Amazon app to chose the colour and size they would like to try on.

The customer then enters a virtual line for a fitting room that they unlock with their phone when it becomes available.

Each fitting room has a touchscreen that shoppers can use to choose more items to try on, with staff depositing them in a two-sided secure locker “within minutes”, Amazon said.

“We wouldn’t do anything in physical retail unless we felt we could significantly improve the customer experience,” said Simoina Vasen, a managing director.

            


        Amazon is set to open its first-ever physical clothing store later this year at the Americana at Brand mall in Glendale, California, that will push out personalised recommendations as customers shop and scan items on their phone, the company announced on 20 January

(AP)

She described the experience as being “like a magic closet with seemingly endless selection.”

The company said the fitting room will be “a personal space for you to continue shopping without ever having to leave.”

Amazon will keep a record of every good scanned by each customer, with its algorithms then making clothing recommendations.

Customers can also fill out a style survey and when they arrive in the fitting room, Amazon staff will have deposited the clothes they have selected and others that their computers have picked out.

Shoppers will be able to pay for their purchases using the company’s Amazon One biometric system that simply requires them to swipe the palm of their hand.

Comments

Post a Comment

Popular posts from this blog

Postharvest Technology Businesses for MSMEs across sub-Saharan Africa

-
Image
Key Facts(GROUNDNUTT ENGINE):EMMYBLOG Bountifield’s solution is based on a one-to-many approach, allowing them to reach millions more people with technology. In Malawi, their technology includes a manual sheller and an imported motorized sheller for peanuts. In Senegal and other countries, their technology includes an Ewing Multi-Crop Grinder, which is a multi-functional burr mill technology. In Kenya, their technology includes an imported motorized multi-crop thresher for sorghum, millet, green grams and pigeon peas, and rice. Bountifield has a plan to positively impact 10 million African people by 2030 with their solution. Key Features Bountifield addresses the gap in postharvest technology markets and the consequent food loss that occurs from manual labor in processing food throughout Africa. Our solution is not the sale of one tool, but our ability to develop small-scale agro-processing businesses with: a) a portfolio of Bountifield-approved tools; b) tailored training and services...
Read more

Problems in Agriculture: Loss of Land and Decreased Varieties

-
Image
Lesson Transcript Learn about agriculture, the science of farming to raise animals and grow plants used in the production of food and other products, such as leather. Explore problems faced by farmers, including loss of land and decreased varieties of animals and plants produced. Understand how these problems impact the production of food and other farm products. Problems in Agriculture Think about how much food you eat each day. Now, think about how big the human population is and how much food is needed to feed all of those people. Since the development of agriculture, most of the food needed to feed the population has been produced through industrialized agriculture. Since the 1960s, the amount of food produced through this type of agriculture has increased drastically, and currently there is enough food produced to feed every human on Earth. Although industrialized agriculture has been successful in producing large quantities of food, the future of food production is in jeopardy du...
Read more